The Necessity For Career-Driven Courses at U.S. Universities and Its Usefulness to Prospective Employers

By Mckinley Scott


Given the high numbers of recent college graduates who are looking for jobs, it's clear that our institutions of higher education need to change their educational approach. They must begin teaching students the vital skills that will allow them to meet the needs of potential employers, get hired, and hit the ground running once they graduate.

Our future grads need higher education curriculum that's bursting at the seams with experiences that model and transfer the essential talents demanded by every industry - including communication, collaboration, leadership, innovation, and problem solving. Students must acquire classroom as well as practical experience in these areas so that they can contribute and thrive in a diverse, globally-centric environment.

This can be realized in 5 ways:

- Competency-based assessment and degree structures must prevail and take the place of obsolete course models.
- Soft skills such as communication, collaboration, and leadership must be promoted, because without them, graduates have will negligible economic value to potential hirers.
- The pricing structure for higher education must reflect graduation and employment results and be driven by ROI (Return on Investment).
- Curriculum must be increasingly delivered in modules and clusters of value where course structures provide students with immediate exposure to relevant and challenging content that corresponds to their passion and career interest.
- Hybrid models that bring a more efficient, and in most cases, more effectivedelivery of curriculum must be made available for such disciplines as entertainment and creative media arts, engineering, information technology, and performance or practice-based disciplines. This strategy should gradually expand to other course areas, including business education. These enhancements will improve educational quality and reduce the overall price tag of curriculum delivery.

Once these transformations have been implemented, a number of benefits will accrue for students and their ultimate employers, including:

- Employers will begin to differentiate between graduates who are prepared and those who aren't, and will depend less on college brand names to ascertain the quality of potential hires.
- Education and industry engagement will expand, resulting in more productive curriculum and more employment-ready grads.
- Institutes of higher education that adopt competency-based, collaboration-driven, and employer-centric curriculum delivery models will be recognized by students and their employers for the value and innovation that they offer.

This institutional alignment of successful student preparation with the needs of prospective employers will yield better enrollments for the higher education providers; enhanced career opportunities for students; and better prepared, more productive, and more capable workforces for employers.




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